Org Partner Spotlight: KQED Learning

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Emily Bailin Wells recently interviewed Robin Mencher, Executive Director for KQED Learning

Why did your organization launch?

KQED strives to change lives for the better and help individuals and communities achieve their full potential through our television, radio, digital media, and educational services. KQED Learning invites youth to author their own learning and become media makers and provides educators with free online learning tools and resources to develop media skills and bring relevant, real-world examples of STEM, arts, and news into the classroom.

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What does your organization do? What are your main goals and projects?

KQED Learning engages and supports educators in their utilization of PBS and KQED content as a learning tool. KQED produces and distributes high-quality, standards-aligned digital media and curriculum that make learning relevant and engaging. We train educators to use educational media and digital media production tools in their learning environments through in-depth professional learning opportunities.

What makes your organization stand out? What is the most unique thing about your organization?

We are committed to equity and access for all and 100% of KQED’s resources and services for educators and learners are free and open.

What are recent projects or new resources that your organization would like to share with other NAMLE members?

KQED Teach, our new online learning service, supports educators’ growing media literacy needs by helping them develop the skills necessary to bring media analysis and production to their learning environments. KQED Teach courses focus on building digital media literacies, the ability to decipher and manipulate digital imagery in a variety of forms and competency in both making original media and sharing it with audiences that matter. Educators gain the confidence and ability to integrate media into their curriculum in exciting ways that empower both them and their students. KQED Teach courses are always free and self-paced so that educators can learn what they want when they want. Courses are designed around a simple learning cycle: First, make a variety of digital media and gain confidence. Then, share your projects and discuss your learning and experiences integrating new skills in your learning environment with a community of educators. Then, level up and repeat.

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What are the connections between the work of your organization and media literacy?

KQED helps learners to thrive in 21st-century learning environments and beyond through improving their ability to analyze, use, and produce media and increasing their voice and agency.

Why is media literacy important to you?

Media literacy – the ability to analyze and produce media content – is essential to individual success as well as to a thriving community life, college, and career. It is a foundational skill for civic participation and strengthening democracy.

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