Knowing how TV shows are funded can help students understand what is available to view. Advertising Age recently unveiled its annual Prime Time Ad Costs for 2015-2016.
How can we encourage students to view programming actively, with “the thinking parts of their brains turned on”?
Republican and Democratic primary debates are well underway.
The Emmy nominations are out. Take a look at which shows got nods, who got nominated for what, and read some Emmy-quality TV scripts.
Many media educators recall Heidi Cody’s original brand alphabet art work and some of you may have even used it with teachers or students. It challenges viewers to identify a brand name based only on one letter from the brand’s name.
Media literacy educator (and lifetime NAMLE member) Frank Baker wants “to help today’s media-saturated students realize the lengths that political consultants will go to get (and keep) our attention.