Vision & Mission

Media literacy is a basic life skill for the 21st century.  It is essential for a healthy democracy.

The National Association for Media Literacy Education is a national membership organization dedicated to media literacy as a basic life skill for the 21st century.

Our Vision

The NAMLE vision is to help individuals of all ages develop the habits of inquiry and skills of expression that they need to be critical thinkers, effective communicators and active citizens in today’s world.

Our Mission

The NAMLE mission is…”To expand and improve the practice of media literacy education in the United States.”

We define both education and media broadly.  Education includes both formal and informal settings, classrooms and living rooms, in school and after school, anywhere that lifelong learners can be reached.  Media includes digital media, computers, video games, radio, television, mobile media, print, and communication technologies that we haven’t even dreamed of yet.”

NAMLE brings together a broad-based coalition of media literacy practitioners, educators, scholars, students, health care professionals, K-12 teachers, community activists and media business professionals from diverse fields, professions, and perspectives in a national, non-profit membership organization to act as a key force in bringing high quality media literacy education to all.